Fair Issac don't say FICO when credit educating college students. Instant LEMON Award!

"Thank you for thinking about suing duck9 and UCMS"

Ms Jackson

Sure, lets fight.  I love the idea of defending credit education for students and the fair use of the term FICO.

FICO is a score. FICO can be prepped for like the SATs.  FICO can be fun for students to understand.  According to your letter below, I just ‘violated' “fair use” three times-NOT!

duck9 is 'digital underground credit knowledge'.  We demystify credit scoring and give concrete steps towards getting good credit.  We will be responsible for graduating 1,000,000 students with a FICO of 750.  Your cease and desist letter asking UCMS/duck9 to remove the term "FICO" from our Credit Strategies Seminars will be a fun fight.

Thanks and I look forward to meeting you in court, at depositions, and would like to thank for bringing light to this matter of educating college students about FICO score compilation, calculation and preparation.

Interest expense is a killer (literally) and maximizing students' FICO can minimize the largest expense that our college student user base will ever face: interest .

Your own research shows student credit literacy as low http://www.myfico.com/PressRoom/PressReleases/2003_04_29.aspx
our research supports low credit savviness that cause students to drop out of school

I am Lawrence Chiang and send me docs to

United College Marketing Services
c/o Duck9
125 University Avenue, Suite 100
Palo Alto CA 94301
** 650 566-9600 **

My email addresses: Chiang9@ucms.com & Fico751@duck9.com

Or in Chicago IL
Dennis Meunier, President
2021 Midwest Road , Third Floor
Oak Brook IL 60521
630 705-5555

All the best,

p.s. My atty would hate this public posting on Yelp but he works for me and I say we pay to fight this and you :-)  Plus, I've been way underpaying legal so this should be a nice uptick in billable hrs for the honarable gentleman from Vail (who's just cleared us for conflicts)

 p.p.s. I was told to ignore your letter but Yelping this is just like ignoring except you get a nice little google surprise. I love back-channel communication :-D

p.p.s. Cheri St John is awesome. If she wants me to pull the use of the word FICO, have her call me...

KevinWeber@fairisaac.com wrote:

Dear Mr. Chiang:

As you may be aware, Fair Isaac Corporation provides credit scoring and related goods and services, as well as financial and business consulting and analytic tools, to clients worldwide using its famous and distinctive FICO® marks. In addition to Fair Isaac's extensive common law rights in its marks, Fair Isaac owns many U.S. federal trademark registrations for these marks including U.S. Reg. No. 2,273,432 and U.S. Reg. No. 2,573,131. Fair Isaac also owns U.S. Reg. No. 2,714,565 for its myFICO® trademark and U.S. Reg. Nos. 3,083,563, 3,194,885, 3,080,499, and 3,121,526 for the 300-850 credit score range.

It has come to our attention that you registered or own the following domain names: ucms.com. Without our permission or consent, you are using FICO mark on your website to promote and sell credit repair services, books, and other products. This ongoing and intentional, unauthorized use of Fair Isaac's FICO mark on your website and in printed publications is likely to cause confusion, cause mistake, and/or deceive consumers and lenders as to an affiliation, connection, or association between you and your activities and Fair Isaac, Fair Isaac's marks, and Fair Isaac's goods and services. Your use of FICO infringes and dilutes Fair Isaac's mark in violation of federal and state law. A number of remedies are available for violating U.S. trademark laws, including monetary and injunctive relief.

Fair Isaac places great value in its trademark rights and cannot permit activities which conflict with these rights to continue. For these reasons, Fair Isaac demands that you immediately cease and desist any further use of FICO or other marks in connection with your credit repair products and services, or on any websites or other printed publications, in any way that is likely to cause confusion as to any association between you and Fair Isaac or its marks.

Please provide me with your written assurance by July 27th, 2007 , that you will comply with the terms of this letter.

Very Truly Yours,

Renee L. Jackson
Corporate Legal Director
Fair Isaac Corporation

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